Monday, March 10, 2014

What to Expect at ICT Unconference


ICT Unconference will be the first event of its kind to hit the Wichita area in April, but it’s not the first to create collisions in the Midwest. Last October, iKC: The Unconference brought people from all walks of entrepreneurial life to Kansas City. The unconference format shook things up and helped innovators, entrepreneurs, and investors create lasting connections. Heres what iKC attendees had to say about their unconference experience and what advice they have for those attending the Wichita ICT Unconference.



The Unconference Experience

iKC attendee and CEO of LightBridge, DJ Good, called the unconference experience “unique, worthwhile and exciting.” When comparing the unconference format to other conferences, Good said, “It’s hard to explain the difference and the dynamics of an unconference. It cannot be adequately described with words. You have to attend an unconference to fully understand one.”

For many iKC attendees, it was the interactive component of the unconference that made the experience really stand out.

“The biggest advantage to the unconference format was that attendees were able to tailor the experience to fit their unique challenges and interests,” said Catalina Campos, marketing and communications strategist for Surmount Studios.

“I liked that it wasn’t just one person on a stage sharing their experience to the participants,” said Rigo Neri, co-founder and chief product officer of Instin, “but instead it was every participant sharing their own experience.”

In comparison to other conferences, Neri said “it’s a more open and comfortable experience than other conferences. [The unconference format] encourages the networking aspect by having sessions that are a full-length Q&A instead of just five minutes in the end.”



More Bang for Your Buck

At an unconference, the content is not determined by some mysterious committee. The agenda is determined by attendees, giving unconference participants the chance to determine how valuable the experience will be.

As Good puts it, “If you get the right audience, you can most certainly get more information and value [than a regular conference], all while participating.”

Unconference attendees are more likely to get the information they are looking for, since they are the ones ultimately designing the agenda.

“I felt that the panel of participants and the leadership in each [session] were top-notch,” Campos said. “I got a lot of valuable information and contacts from the unconference.”

Advice for Unconference First-Timers

Although it’s hard to prepare for the unexpected, iKC attendees had a few words of advice for unconference newbies.

“If you don’t like the [session] you’re in, don’t be ashamed to leave and join another one,” Campos said. “It's much better for you to be surrounded with the people and topics you're interested in than to stay in a room that won't be constructive to you or your business.”

Good reminds unconference rookies to “keep an open mind at an unconference as everything is unplanned.”

Ultimately, the unconference experience is what you make it, so Neri advises unconference attendees “to not be shy, to ask questions and to share your own experience.”


Can’t wait for your own unconference experience? Get your tickets to ICT Unconference today!
Posted By: Laura Goede

What to Expect at ICT Unconference

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